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Showing posts from November, 2016

Why You Should Never Change The URL Of Your Business Website?

Are you planning to make some alternation in the URL of your company’s website? Do you think that a new URL will give your business them much needed boost? Well, stop building castles in the air, as doing so can drag your well-established website from top to bottom in no time. You might consider it strange but this fact is very much true. Even a small change made can plummet the ranking of a website in popular search engines. Need not say, this will lead to traffic of negligible audience. Overall, changing the URL could be the worst thing one can do to their business. Every time a website’s URL is changed and it is done inappropriately, visitors come across specific errors in reaching the site. Adding up to the situation is Google’s inability to index the site properly. Even when done correctly, a temporary fall in the traffic is definite, depending on Google indexes.  Want to know more? Read on… How a changed URL hampers a website’s performance? Not in a single way but an al...